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[LBA] How to create a Location-based audience

Overview

You can create Location-based audiences from the Audiences tab within the Resources section.

Go to the Audiences section

Here's a direct link to access it.

  1. Click on 'Resources' in the left menu

  2. Make sure you are in the Audiences tab

Select 'Location'

  1. Click on the 'Location' pill on the top of the section

Click on 'New Location audience'

  1. Click on the 'New location audience' button to open the dialog to create one, as shown on the screenshot.

Fill in the fields to generate an LBA

  1. Name of the Location-based audience

  2. (Optional) Choose the Precision: Standard or High.

  3. (Optional) Start date, if the LBA should start gathering devices at a later time.

  4. (Optional) End date, if the LBA should stop gathering devices at a given time.

  5. (Optional) Set Max. users, set a maximum number of users to help cap LBA costs.

  6. Country.

  7. (Optional) Region

  8. (Optional) City

  9. Upload a file with the coordinates where you want to gather devices.

  10. (Optional) Draw or erase the areas to match your needs.

  11. (Optional) Edit the radius.

  12. Create the LBA, or cancel at any time.

Example

This example shows a Location-Based Audience creation dialog filled with sample data.

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