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    Available Drill downs in Reports

    1. Docs
    2. Reports
    3. Available Variables
    Available Drill downs in Reports
    1. Docs
    2. Reports
    3. Available Variables
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    Available Drill downs in Reports

    These are the 95 available drill-down variables in Reports.

    Select the KPIs you want to check, like Impressions, Clicks or Conversions and then drill the results down by any of the following variables:

    Ads.txt PublishersAdexchangeAdsquare Audience IDAdvertiser DomainAdvertiser NameAdvertiser IAB CategoriesAgeAuction typeAudienceAudience nameApp or SiteApp Store RatingArea IDArea nameBrowserBundle IDCampaignCampaign IDCampaign Creative IDCampaign name (historical)Campaign typeCityCompatible Peer39 ContextConnected deviceConnection TypeConversion sourceCountryCountry of SIMCreativeCreative IDCreative nameCreative typeCreative vs. PlaceboDayDay of the weekDealDeal nameDevice typeDo Not TrackEvent IDGenderHas mediasmartIDHas Max User awarenessHas RampIDHourHousehold IDHousehold sizeIAB CategoryIAB SubcategoryIAS BrandSafetyIAS Context IDIAS Context namesIAS OthersIAS trafficIAS ViewabilityID TypeIdentity Solutions UsedISPLanguageLanguage declaredLocation precisionMakeMobile operatorModelMonthNative sizeOperating systemOperating system versionOrganizationOrganization IDOther Cost SourcePartner RelatedPeer39 ContextPeer39 Context IDPromoted application BundlePrice floorPublisher CompanyPublisher IDPublisher KeywordPublisher NamePublisher URLPublisher DomainSizeSkadNetwork RelatedSeat IDStrategyStrategy NameStrategy IDSurvey Event NameTag IDVideo positionWeather conditionsWeekZIP code
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