Overview
These are the 75+ variables that can be used to refine a Traffic Discovery report, either to gauge volumes or download a top publishers list.
Check each to understand what they represent.
Ad ExchangeAgeApp or siteApp Tracking TransparencyAuction typeCityCompatible Peer39 ContextConsentConsent LawContent GenreContent RatingContent SeriesContent TitleCountryCreative FormatCreative Type: 3rd party tag HTMLCreative Type: 3rd party MRAIDCreative Type: AudioCreative Type: ImageCreative Type: NativeCreative Type: Video rewardedCreative Type: Video/External VideoCTV Brand SafetyCTV CategoriesCurrencyDayDay of the weekDeal typeDevice IDsDevice typeDisplay managerDisplay manager versionDo Not TrackExtended Connection TypeGenderGeolocation precisionGreen TrafficHas Max User AwarenessHas mediasmart IDHas Multiple ImpressionsHas RampIDHourHousehold DevicesHousehold SizeInterstitialIP Location ErrorIP ReportedISPLanguageLat:Long reportedMakeMaximum version of VASTMinimum version of VASTMaximum video durationMinimum video durationMobile operatorModelNative sizeOperating systemOperating system versionPrice floorPublic dealPublic deal namePublisher IAB CategoryPublisher IAB SubcategoryRegionSIM countrySizeSupport of OMIDSupport of Zeotap ID+Tag IDType of connectionType of consentUID classVersion of OMIDVersion of VPAIDVideo positionZipcode