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Understanding the Cost of Data access

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Understanding the Cost of Data access

Data access

By default, you have 1TB of data free per month.

  • When you are close to overpass that limit, and email will be sent, warning you about this.

  • If you get over that limit you will receive an email about this

  • And you will see an alert such as this one, if you try to download a report

If you plan to heavily use the reporting and exceed the 1TB/month, then let your AM know to send you a new contract without any free period or service.

Google charges mediasmart, for each data query being done. Therefore, this cost has to be reflected for each client, no matter from where the queries are being done (Reports from dashboard console or reports from our API).

1) Queries are charged for the volume of data enquired, not for storage. Queries with more drill down variables and or KPIs will be more expensive than those that will have fewer data to enquire.

2) Queries that include a bunch of days will be more expensive than others that don’t.

3) Be aware that there are queries, that can be cached, and others don’t. Queries will be cached if they are done Today, Yesterday and the Day before. They will not be cached if they include more than one day after the day before you make the queries

So, for example, Today is 1st of October:

  • Queries for Today (1st October) --- will be cached

  • Queries for Today (1st October) & Yesterday (30th September) --- will be cached

  • Queries for Yesterday (30th September)--- will be cached

  • Queries for Yesterday and the day before (30th September & 29th September)--- will be cached

  • Queries for the day before & the day before the day before (29th September & 28th September) – will not be cached

  • Queries for the (28th, 27th and 26th) – will not be cached

Backup Session Data

You will find this information in your contract with mediasmart. But here is a summary:

  • You can keep daily files with session level data of all events linked to the campaigns running in Mediasmart: Impressions, clicks, conversions or video events.

  • We shall store this information in a server made available to you, from which you shall be able to download this data at any time.

  • The standard cost of this service is $1USD for each million events stored. This service guarantees you , access to detailed logged information for prior campaigns, often useful for troubleshooting and data analysis.

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