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Tracking from a CTV Social Sync

Overview

As there are two separated strategies, there are also different considerations for tracking:

  • By running a CTV campaign with mediasmart, you get access to all CTV measurement options.

  • From the Social Media part, once in your Meta Business Manager, you can track impressions, clicks, and any other conversions you usually track, generated by your campaigns in Social.

Check more information below:

Measuring the impact of your CTV campaign Meta Pixel for web conversions Meta app event tracking Directory of Meta's measurement partners mediasmart's measurement partners
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