Real-time Viewability

mediasmart Viewability is a solution that tracks viewability in real-time. According to the MRC & IAB: an ad is viewable when 50% of it at least has been seen for 1s for display and 2s for video.

We give you the power to decide what is viewable traffic for your campaign including:

1. Full Granularity in viewability reports

2. Ease of use, Seamless Integration; no need to deal with tags & macros

3. Real-Time Reporting & Optimization

4. Customize your thresholds according to your performance criteria