Overview

It is very straightforward.

You can access your survey responses directly in Reports by:

  • selecting the "Survey Response" KPI and

  • using the "Survey Event name" as a drill-down variable.

Sample report

This is the format of the Question + Answer report you’ll get within the platform.

Like other reports, it can also be downloaded as a .csv file for further analysis.

Considerations

  • The empty "Survey Event Name" line will gather all the KPIs (impressions, bid offers, bids, wons, clicks, etc.) from the Creative.

  • For each one of the responses (Question + Answer), it is expected that all the information available is the number of answers you have gotten, and will be reflected under "Survey Responses". The other KPIs above will show as 0.

  • If no one has selected one response, you won't be able to see it.

  • Clicks will only count if the person has completed the survey and submitted it, which will redirect the user to the landing page.