CTV web sync - Shopify - What conversions can be tracked?

These are the conversions that are automatically tracked by the pixels installed on your Shopify store when you install the mediasmart app:

  • Conversion 1: Page view (page_viewed – deduplicated max 5 visits per IP across User Agents)

  • Conversion 2: Product viewed (product_viewed)

  • Conversion 3: Add to cart (product_added_to_cart)

  • Conversion 4: Payment info submitted (payment_info_submitted)

  • Conversion 5: Checkout completed (checkout_completed + Revenue in USD)

Additional Information passed in Conversion 5: Advertiser_id, shop, order_id, revenue (value), and currency.