Campaign Insights
If you are looking to get some additional insights on top of what is provided on the bidstream, from the audiences you have and/or you are impacting through a campaign running in mediasmart, you can use:
Nielsen mDAR
Digiseg measurement
Tool | Set up | Report type | Pricing | Billed by |
|---|---|---|---|---|
Nielsen mDAR | Pixel on creative | Provided by Nielsen mDAR. | Check with Nielsen, as you will need an account with them. | Nielsen |
Digiseg measurement (FAQ) | Pixel on creative. one per creative. | Provided by Digiseg, either in PDF or Google Data Studio report format. Sample reports for Video, Native & 3rd party tag. | $200/200€ for each provided pixel. | mediasmart |