Strategy Header

By clicking on 'View' on each strategy on the Strategy table, you will be able to configure a Strategy.

The Strategy Header will allow you to:

  1. Activate or Pause the Strategy by clicking on the switch

  2. Check the Status, to understand how is the strategy running.

  3. Check the Monitor, to do manual optimizations or changes to the campaign configuration to maximize reach or improve KPIs.

  4. Check the Campaign History, and Duplicate or Delete the strategy, by clicking on the ellipsis.

  5. Move from one section to the other to adjust the strategy configuration. These are the available sections:

    • Properties,

    • Targeting,

    • Creatives.

  6. Change the strategy name

  7. Check where you are at any time (Campaign/Strategy/Section) and navigate between them by clicking on any item.