Viewability
Viewability helps you identify if your ads have been seen; by measuring the impressions that are visible on the screens of a user.
The Viewability section within Targeting will allow you to target or block certain levels of viewability in real-time.
Activate mediasmart viewability
To activate real-time customizable Viewability targeting, go to the viewability section on your Multichannel campaign and click on the switch beside 'mediasmart viewability' and agree to our T&C.
You can choose to target: