Click to Wallet
Click to wallet allows you to create a coupon or a loyalty card that the user can add to their Wallet in iPhone or Passbook in Android. It will make redeeming mobile promotions much easier. There are third party solutions available. Our own solution is on the pipeline.
Use cases
Wallet passes can be used to store:
Loyalty cards
Coupons
Event Tickets
Memberships Cards
ID Cards
Gift Cards
Offers
How it works?
Check image on how it works
How to build a Wallet pass and use it in mediasmart?
Use a 3rd party solution like PassCreator, Pass2U, Passsource or PassSlot, to build your pass or create your own following Apple's and Google's instructions.
Add the URL to download the pass that you will have or the 3rd party will provide as destintion URL to any creative uploaded to our platform.
Run the campaign. We assume you will get pass downloads, but you will not be able to see any conversions through mediasmart.
For reporting, campaign KPIs will be available through mediasmart (like ad impressions and click) and pass download and interaction results will be provided externally.