CTV Synchronization
Synchronization allows you to show ads on other devices (phones, laptops) in the same home while or after someone sees your TV ad.
This will automatically create a separate mobile-synced campaign targeting the same households where your CTV ads are served. All synced campaigns are named starting with Sync –.
Configuration options
You can configure:
Sync toggle: Turn household device sync on or off.
Campaign sync name: The identifier for this specific sync setup.
Opportunity window: The time frame (e.g., Up to 24 hour) to reach other devices after the TV ad airs.
Max budget: The budget cap allocated for synchronized ads.
Pricing type / Value: The bidding model (e.g., CPM) and its set cost.
Goal type / Value: The campaign target metric and its numerical goal.