Create a CTV campaign

You can activate or deactivate CTV Household Sync from the Campaign Launcher using the switch in the Synchronization menu (1).

When enabled, you’ll be prompted to:

2. Name the synced campaign,

3. Select an opportunity window from Up to 1h to Up to 48h .

4. Set a lifetime budget, and

5. Define a Pricing type (5A) and its value (5B).

This will automatically create a separate mobile-synced campaign targeting the same households where your CTV ads are served. All synced campaigns are named starting with Sync –.